Adapting to COVID-19: How to Capitalize on Restaurant Industry Changes

Throughout most of 2020, restaurants and foodservice businesses have continually adjusted different aspects of their operations. As the pandemic continues, adapting to COVID-19 restrictions and changes is vital not only to success but also to staying afloat. Many changes that businesses face come with very short notice.

Creating a stable plan for providing delivery and to-go food orders sometimes isn’t just an option—it’s a must. Believe it or not, it’s possible to capitalize on new restaurant industry changes and drum up steady business.

Rolling with the Punches

In the US, Coronavirus cases have surged over the last few weeks and months, ballooning to much higher levels than even the initial wave of cases. This means states across the country have begun limiting services once again, allowing some restaurants and bars to stay open for delivery and takeout only.

When these limitations were first implemented, some restaurants quickly pivoted to the new normal. Others decided to postpone operations based on the availability of staff and services or other difficulties related to running a business. Restaurants that have had the most success are the ones that have been able to adapt quickly.

We see the light at the end of the tunnel as multiple vaccinations undergo trials, but we’re not quite out of the woods yet. Even if your state has not yet restricted operations, make a plan of action for what your business and staff can do to accommodate changes.
Develop New Delivery & Takeout Options
Restaurants have an unprecedented need to try new procedures and look at operations differently. Delivery and takeout options are a must. This might involve adapting menus or changing customization options to better suit safer delivery methods.

Contactless delivery is another adaptation this year that many businesses have embraced. What started as a convenient system for those most vulnerable to the virus has become an industry standard. If your restaurant has yet to develop a plan for contactless delivery, you may be missing out on further business from customers who have come to expect it.

Embrace New Technology

Should you find yourself in a steady financial position with takeout and curbside delivery, work with staff to continue education and training. With the added need for takeout and delivery options, anyone in the foodservice industry will also need to continue raising their safety standards.

Technology is another area that foodservice businesses are beginning to adapt. Investing in business systems and partnerships that simplify operations are more obvious as businesses tighten their belts. In an article for, CEO & co-founder of SevenRooms Joel Montaniel says:

“Operators should focus on finding a partner that offers: (1) capabilities that help restaurants to build direct relationships with guests, (2) a business model with a focus on the long-term success of their restaurant, and (3) a robust CRM that enables operators to own and access guest data to provide exceptional experiences inside and outside the dining room.”

For NCCO, we understand that food safety and preparation efficiency play key roles in helping your business achieve success, especially during difficult times. We offer a variety of products that help ensure customer safety, save time and money, and improve the way your business operates.

When takeout and delivery options are the only resources available to a restaurant, our tamper-evident labels help businesses protect delivery orders and their customers.

If you’re looking for innovative ways to manage, package, and deliver products, contact us to learn more.